Singapore is a physically small country but it offers civilization and order in the highest degree. The city is an economic giant, excels in trade and tourism and is a model to developing nations.
Singapore has made it to The Global Startup Ecosystem Ranking and proved its resilience with a forecasted GDP growth rate of 2-4% in 2015. These figures represent a HUGE OPPORTUNITY to embrace the city, to set up business and become part of Singapore’s vibrant business landscape.
Global vision, local wins – Jack Ma, Alibaba
Thanks to the Internet, the local population is constantly expanding. People from all around the world are tuning into its latest innovations, ideas and business trends all via a website.
.SG localized domain extension has given many businesses the opportunity to align themselves with their brand in Singapore by establishing a geographical connection indicating the relevancy of the products and services to consumers. Here are some of the great examples:
- BreadTalk, A listed Singaporean bakery, founded in July 2000. It operates a chain of retail outlets through its subsidiary BreadTalk Pte Ltd, selling a wide variety of bread, cakes, buns and pastries.
- Thai Express, Thai Express is home to modern Thai cuisine set in a contemporary ambience with over 20 restaurants island-wide in Singapore
- Axe Oil, With 5 GMP certified factories, Axe Brand is proud to be one of the leading brands of medicated oil in Asia, and a recognised heritage brand in Singapore.
In a nutshell, the .SG domain extension is certainly the perfect means for SMEs to build a STRONG DIGITAL IDENTITY. It will eventually increase interest and customer loyalty among the people in Singapore.
Many local brands have already started to carve out their business profile online and grow using a localized domain name, what about you?