It’s an online marketing tool that is designed to help you publish information about your business on local directories such as Facebook and Google Maps. Adding your business to such directories will help potential customers find your website or business address, helping you to build your customer base and revenue. Local Listing also helps you to keep your details accurate by updating them simultaneously across multiple directories, which is a huge help in boosting your online visibility.
You can also view any reviews you have received, helping you to manage your reputation and reply back to any feedback you’ve received.
Most businesses get found online through their websites, but if you don’t have one, you can still show up in search through local directories. While having a website will help you to get found more efficiently, just having your details on sites like Google Maps is a great way to widen your audience and attract new customers. Want a great-looking website you build yourself? Check out Exabytes Website Builder plan.
Local directories are designed to help businesses display online when users search for related keywords, so if the customer is looking for a specific product or service, they will be able to find the closest business to them.
Web directories are built to direct customers to a website but don’t offer the same useful information that a local directory does. They are predominantly used in link building, an old form of SEO that Google doesn’t recommend anymore.
The evolution of search and buying behaviours are quickly changing and more and more people are turning to online search. Launching online campaigns will soon be a must for all types of businesses.
Have you recently asked your customers how they found you? The answer might surprise you.
Consumer comments or reviews are the new word of mouth online. Knowing what is being said about you online is essential to make sure your brand’s reputation has a solid foundation.
Studies show that 58% of consumers consider reviews and social comments before deciding where to buy.
Regardless the size of the business, an answer to a comment is always highly valued: it creates a sense of proximity. It enables you to transform negative feedback into positive outcomes!
Google cross-references the information at these business directories to determine overall accuracy and consistency of your brand. Although your information may be correct on Google, having incorrect information elsewhere can be counterproductive from an SEO standpoint.
Having consistent website URLs, business categories, and NAP (Name, Address, Phone Number) across all the local business directories Google cross-references is arguably the most important component of off-site SEO for a brick and mortar business that operates locally.
Having consistent NAP across all of these important listings will augment the on-site SEO work we do considerably. On-site SEO can go a long way, but we will eventually reach a point where we have done all that we can do for your SEO from an on-site standpoint. When this happens, the only improvements that will still have a considerable impact on your rankings will be addressing off-site SEO issues.
Since business listings are location based (not business name based), each physical office location represents a unique set of business listings, meaning that there are issues that will need to be addressed for each office location. For instance, if you have three offices, we don’t manage a single Yellow Pages listing comprised of all three individual buildings. Instead, we manage separate, unique listings for each office location.
Unfortunately, it isn’t quite that simple. The information used to populate your local business listings comes from many different sources, so if you decide to stop managing these listings, their accuracy will typically degrade over time.
In addition, new duplicate business listings (that arise because of accidents or spammers) need to be removed in order to protect your SEO (Search Engine Optimization). Whether you already have existing duplicate listings when you enroll in our Local Business Listing Management service or you discover new duplicate listings later on, Local Business Listing works to remove them.
We will also create a new listing for your business if you’re not already listed on a particular important directory.
You don’t need any technical know-how to use Local Listing. Simply add your business information, add the keywords that best represent your company, and we’ll automatically take care of the rest.
Local Listing has an easy-to-use setup wizard that will help you get started, but if you get stuck, our detailed support site and expert support team are on hand to help you out whenever you need.
- All prices are quoted in Singapore Dollar.
- Minimum contract period from commencement of the Local Business Listing service will be 12 months.
- Service delivery after initial contract term will be on a rolling annual contract renewal basis and billed annually in advance.
- Strictly NO REFUND for any cancellation.
- For enquiries, please contact us.
- You do agree to our terms of service available here.
- Exabytes reserves the right to amend any Terms and Conditions without prior notice.