{"id":7324,"date":"2016-03-30T11:10:36","date_gmt":"2016-03-30T11:10:36","guid":{"rendered":"http:\/\/exabytes.sg\/blog\/?p=7324"},"modified":"2022-02-03T15:58:08","modified_gmt":"2022-02-03T07:58:08","slug":"know-ux-seo-match-made-heaven","status":"publish","type":"post","link":"https:\/\/www.exabytes.sg\/blog\/know-ux-seo-match-made-heaven\/","title":{"rendered":"Did You Know Why UX & SEO are a Match Made in Heaven?"},"content":{"rendered":"

The success of your business is determined by many factors — from the products that you sell to the presentation of your business culture. It all matters.<\/p>\n

\"ux<\/p>\n

But how can we build a website that catches visitors’ attention, makes them stay as long as possible, and eventually leave their contacts, or buy from you? That’s where UX (user experience) and SEO (search engine optimization) come in.
\n<\/p>\n

UX designers rely on interactions and storytelling to convey an experience catered towards the user. Meanwhile, SEO experts rely on search data directly from users to provide the same experience.<\/strong><\/em> SEO has the data that UX needs. UX has the web design framework that SEO needs. They are actually match-made in\u00a0heaven!<\/p>\n

3 Things Will Happen When You Pair Ux And Seo Together<\/strong><\/h2>\n

1. They create usable and searchable website<\/strong><\/p>\n

Your visitors have to be able to find you, and once you\u2019re found, they need to be engaged and impressed with your\u00a0content.<\/p>\n

Content and keyword research will always be the cornerstone of your website\u2019s online presence. Despite Google\u2019s decreasing importance placed on links, links are still important. UX provides\u00a0quality links and SEO makes sure your site are is searchable.<\/p>\n

2.\u00a0They provide\u00a0informative and experiential content<\/strong><\/p>\n

SEO experts use keyword data to identify search pattern and the topic users are searching. By arming UX designers with the real life user data — an informative and experiential content can be produced.<\/p>\n

Design decisions should be made based on user data, while SEO should be\u00a0determined by website experience — these will position your website to perform its best in organic search.<\/p>\n

3. They can generate revenue and good ranking
\n<\/strong><\/p>\n

When we talk about UX, it simply means an experience of users which leads to increased conversions, repeat visits, increased revenue, positive brand perception, loyal clients and new referrals.<\/p>\n

In addition, you might already notice that\u00a0Google has been slowly shifting its focus\u00a0from links and keywords for the last few years.<\/p>\n

“Your ads may show less often (or not at all) if they point to websites that offer a poor user experience.”\u00a0<\/em>– Google<\/a><\/p>\n

When SEO<\/a> and UX share in their knowledge and goals, the result is a responsive website that also appear in top of SERP (Search Engine Result Page).<\/p>\n

Both SEO and UX\u00a0are prominent to your website\u2019s long term survival. And if the two can work together, you\u2019ll be surprised with the\u00a0difference they can make\u00a0on your website!<\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

The success of your business is determined by many factors — from the products that you sell to the presentation of your business culture. It all matters. But how can we build a website that catches visitors’ attention, makes them stay as long as possible, and eventually leave their contacts, or buy from you? That’s […]<\/p>\n","protected":false},"author":1,"featured_media":7335,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[262,6,7],"tags":[167,200,234,238],"class_list":{"0":"post-7324","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-all-about-exabytes","8":"category-exabytes-events","9":"category-sharing-tips-for-success","10":"tag-pair","11":"tag-seo","12":"tag-unite","13":"tag-ux"},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.exabytes.sg\/blog\/wp-content\/uploads\/2016\/03\/uxseo.png?fit=540%2C540&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/pbHhPQ-1U8","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/posts\/7324","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/comments?post=7324"}],"version-history":[{"count":3,"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/posts\/7324\/revisions"}],"predecessor-version":[{"id":22121,"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/posts\/7324\/revisions\/22121"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/media\/7335"}],"wp:attachment":[{"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/media?parent=7324"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/categories?post=7324"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/tags?post=7324"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}