{"id":19526,"date":"2021-02-02T16:08:19","date_gmt":"2021-02-02T08:08:19","guid":{"rendered":"https:\/\/www.exabytes.sg\/blog\/?p=19526"},"modified":"2022-04-01T22:59:58","modified_gmt":"2022-04-01T14:59:58","slug":"how-can-a-domain-name-help-your-business","status":"publish","type":"post","link":"https:\/\/www.exabytes.sg\/blog\/how-can-a-domain-name-help-your-business\/","title":{"rendered":"How Can A Domain Name Help Your Business"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" decoding=\"async\" class=\"alignnone wp-image-19527 size-full\" src=\"https:\/\/i0.wp.com\/www.exabytes.sg\/blog\/wp-content\/uploads\/2021\/02\/1200x628-my2020-domain-help-business-dec2.jpg?resize=696%2C364&#038;ssl=1\" alt=\"A domain name help your business\" width=\"696\" height=\"364\" srcset=\"https:\/\/i0.wp.com\/www.exabytes.sg\/blog\/wp-content\/uploads\/2021\/02\/1200x628-my2020-domain-help-business-dec2.jpg?w=696&amp;ssl=1 696w, https:\/\/i0.wp.com\/www.exabytes.sg\/blog\/wp-content\/uploads\/2021\/02\/1200x628-my2020-domain-help-business-dec2.jpg?resize=300%2C157&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.exabytes.sg\/blog\/wp-content\/uploads\/2021\/02\/1200x628-my2020-domain-help-business-dec2.jpg?resize=218%2C114&amp;ssl=1 218w\" sizes=\"(max-width: 696px) 100vw, 696px\" \/><\/p>\n<p>Websites are common nowadays but do all businesses believe in them? <a href=\"https:\/\/www.exabytes.sg\/domains\" target=\"_blank\" rel=\"noopener\">What is a domain name<\/a> and how can it help your business grow?<\/p>\n<p>The word \u201c<a href=\"https:\/\/www.exabytes.sg\/domains\/sgdomain\">domain<\/a>\u201d may or may not be a common one, depending on how tech-savvy one is. What is a\u00a0domain\u00a0and why should businesses get a domain?<\/p>\n<p>A domain is a name to your website, eg. company ABC may have a website with this domain: www.abc.com. A domain is almost your business\u2019 name in the virtual world.<\/p>\n<p>Related article: <a href=\"https:\/\/www.exabytes.sg\/blog\/what-is-a-domain\/\" target=\"_blank\" rel=\"noopener\">Simple Explanation about domain name<\/a><\/p>\n<p>Nowadays, the internet is the most go-to place for help, whether they are looking for information or a certain product. When customers are looking for something, they will search online.<\/p>\n<p>And if your business has a website, your website will pop up when a search is being carried out on items relating to what you sell.<\/p>\n<p>One of the main objectives in getting a domain is to build a website. To get the most out of your business, you will first need a website, which cannot be created without you <a href=\"https:\/\/www.exabytes.sg\/domains\" target=\"_blank\" rel=\"noopener\">registering a domain name<\/a>.<\/p>\n<p>After securing your domain, start working on building a website for your business. Having a domain and a website is branding for your company.<\/p>\n<p>It is when you have a professional presence online that you will gain customers\u2019 trust.<\/p>\n<p>It is important to make sure that you choose a good domain name.<\/p>\n<p>Related article: <a href=\"https:\/\/www.exabytes.sg\/blog\/what-is-a-domain-name-2022\/\" target=\"_blank\" rel=\"noopener\">How to find a memorable domain<\/a><\/p>\n<p>Your domain name and a presentable website will add professional credibility to your business and separate you from the millions of spam-like websites.<\/p>\n<p>When you are visible online, it broadens your business\u2019 brand awareness and visibility. Like a storefront window, a good domain will attract customers.<\/p>\n<h2><b>How to Choose a Domain Name<\/b><\/h2>\n<p>When you are choosing your\u00a0<a href=\"https:\/\/www.exabytes.sg\/domains?itm_source=website&amp;itm_medium=blog&amp;itm_campaign=domain-registration&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">website domain name<\/a>, look into the details of spelling, pronunciation, and length. Getting one of these wrong could decrease the chances of people discovering your website.<\/p>\n<p>Also to take note is to understand the importance of getting the right extensions. eg. a dot-com or dot-my domain \u2013 depending on your business nature and location.<\/p>\n<p>This will come as an indicator of business credibility for your business.<\/p>\n<p>Once you\u2019ve decided on a domain name, try to grab all available extensions so that it is no longer available for your competitors.<\/p>\n<p>Related article:<\/p>\n<p><a href=\"https:\/\/www.exabytes.sg\/blog\/what-is-a-domain\/\" target=\"_blank\" rel=\"noopener\">Basic Components of a Domain URL<\/a><\/p>\n<p><a href=\"https:\/\/www.exabytes.sg\/blog\/domain-name-ideas\/\" target=\"_blank\" rel=\"noopener\">Top 10 Ideas to Choose A Good Domain<\/a><\/p>\n<p>As Andrew Rosener of MediaOptions.com said, \u201cBasically the domain has to be easy to say to someone in conversation, It should be\u00a0something they can easily remember, something they can jot down or enter into their phones without any problem.<\/p>\n<p>Long URLs will most likely be forgotten. Words with weird spellings often get confused or mixed up. If you can\u2019t pronounce it, you might have not only a domain problem but a branding problem in general.\u201d<\/p>\n<h2><b>How to Obtain a Domain Name?<\/b><\/h2>\n<p>You can register a domain name for yourself (if you\u2019re familiar with the procedures), or you can get a\u00a0<a href=\"https:\/\/www.exabytes.sg\/web-hosting\/business-web-hosting?itm_source=website&amp;itm_medium=blog&amp;itm_campaign=sbh&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">hosting provider<\/a>\u00a0to register it for you.<\/p>\n<p>Often enough, people will look for <a href=\"https:\/\/www.exabytes.sg\/web-hosting\/business-web-hosting?itm_source=website&amp;itm_medium=blog&amp;itm_campaign=sbh&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">a web hosting<\/a> companies to help with the whole setup of this, including building their <a href=\"https:\/\/www.exabytes.sg\/websites\/ecommerce-website?itm_medium=blog&amp;itm_campaign=website&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">website<\/a>\u00a0or\u00a0<a href=\"https:\/\/www.exabytes.sg\/websites\/ecommerce-website?itm_medium=blog&amp;itm_campaign=ewd&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">online store<\/a>, ensuring good\u00a0<a href=\"https:\/\/www.exabytes.sg\/seo?itm_source=website&amp;itm_medium=blog&amp;itm_campaign=seo&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">SEO<\/a> ranking, and\u00a0<a href=\"https:\/\/www.exabytes.sg\/google-ads?itm_source=website&amp;itm_medium=blog&amp;itm_campaign=google-ads&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">retargeting ads<\/a>\u00a0to contribute towards increasing sales figures.<\/p>\n<p>SEO practices should always be kept in mind as they create and launch your online presence.<\/p>\n<p>Engaging in a hosting company will be more convenient as they would already have approved registrars to work with, thus having the essential information for the process.<\/p>\n<p>Hosting companies may also have\u00a0<a href=\"https:\/\/www.exabytes.sg\/web-hosting\/business-web-hosting?itm_source=website&amp;itm_medium=blog&amp;itm_campaign=sbh&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">hosting packages<\/a> that will come with free\u00a0<a href=\"https:\/\/www.exabytes.sg\/domains?itm_source=website&amp;itm_medium=blog&amp;itm_campaign=domain-registration&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">domain registration<\/a>.<\/p>\n<p>This value-added extra will be on top of all other services that come with the package. At the same time, you save some resources in the form of cash by not having to pay for your domain name registration.<\/p>\n<p><!-- This site is converting visitors into subscribers and customers with OptinMonster - https:\/\/optinmonster.com --><\/p>\n<div id=\"om-ngiiygee1y8exez6mpa4-holder\"><\/div>\n<p><script type=\"text\/javascript\" src=\"https:\/\/a.omappapi.com\/app\/js\/api.min.js\" data-campaign=\"ngiiygee1y8exez6mpa4\" data-user=\"82093\" async><\/script><br \/>\n<!-- \/ https:\/\/optinmonster.com --><\/p>\n<h2><strong>Why A Right Domain Name is Important For Business<\/strong><br \/>\n<!-- \/ https:\/\/optinmonster.com --><\/h2>\n<p>Choosing the right domain name is important to help your business to go online, especially for those who have a brick-and-mortar store.<\/p>\n<p>The right domain name is where your brand generates business, attracts potential and return customers to purchase your products and services, as well as builds your trustworthiness and authority.<\/p>\n<p>In addition, .com is the best and most popular domain extension for an online business website.<\/p>\n<p>Undeniable that <a href=\"https:\/\/www.exabytes.sg\/blog\/domains-that-are-never-out-of-style-com-domains\/\" target=\"_blank\" rel=\"noopener\">.com is the most popular TLD<\/a> because so far it is the oldest and most valuable domain suffix.<\/p>\n<h3><strong>What does your domain name represent?<\/strong><\/h3>\n<p>Your domain name will serve as a memorable representation of the content that one can find on a certain website. A short, original and catchy <a href=\"https:\/\/www.exabytes.sg\/domains?itm_source=website&amp;itm_medium=blog&amp;itm_campaign=domain-registration&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">website name<\/a> can make a big difference in a business&#8217;s future success.<\/p>\n<p>Note that new domain names are being registered by the second. The competition is fierce. This is why you need to make sure that your domain name is creative and catchy if you want your business to be a success.<\/p>\n<p>The catchier your domain name is, the easier it\u2019ll be remembered, giving it a better chance to be popular.<\/p>\n<p>Remember, simple spelling and pronunciation will help too.<\/p>\n<h3><b>Gain trust and loyalty\u00a0<\/b><\/h3>\n<p>When you have a presence online after <a href=\"https:\/\/www.exabytes.sg\/domains\" target=\"_blank\" rel=\"noopener\">buying your domain name<\/a>, you will automatically look professional, and at a click, gain the trust of your potential or existing customers.<\/p>\n<p>Your\u00a0<a href=\"https:\/\/www.exabytes.sg\/websites\/ecommerce-website?itm_medium=blog&amp;itm_campaign=website&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener\">website<\/a> comes in place as your company ambassador. It is the first representation of your whole company and the image of your business.<\/p>\n<p>With a presentable website serving information customers need, your website will create a level of confidence for viewers, gaining their trust for the company.<\/p>\n<p>Once you\u2019ve ticked this box and your products and services appeal to them, their loyalty is on the way.<\/p>\n<h3><b>Set user expectations<\/b><\/h3>\n<p>Expectations are always there when users have to judge to ensure their safety. You need to make sure that expectations are met in the most beneficial way for the success of your business.<\/p>\n<p>Choosing the right\u00a0<a href=\"https:\/\/www.exabytes.my\/domains?itm_source=website&amp;itm_medium=blog&amp;itm_campaign=domain-registration&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">domain name<\/a>\u00a0will make your brand popular. If your domain name matches your company name, it strongly reinforces your brand, and clients will remember it easily.<\/p>\n<p>When your website is easy to remember, the likeliness of it being shared with friends is very high. This is when your brand awareness will increase tremendously, bringing in a bigger flow to your website.<\/p>\n<h2><b>After Getting a Domain Name<\/b><\/h2>\n<p>Once you\u2019ve registered and gotten your domain name, start building your website with the necessities.<\/p>\n<p>There are many areas and elements to a website and business, that will in time, help towards the growth of your business.<\/p>\n<p>Once your website is live and running, you will need a good backup of\u00a0<a href=\"https:\/\/www.exabytes.sg\/freshworks\/live-chat?itm_source=website&amp;itm_medium=blog&amp;itm_campaign=fc&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">customer service<\/a>. Being responsive to customers plays a big part in whether they buy from you, or will ever return to your website.<\/p>\n<p>Next, comes advertising, and having your website ranked or be seen when people search on\u00a0<a href=\"http:\/\/www.google.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Google<\/a>.<\/p>\n<p>Performing\u00a0<a href=\"https:\/\/www.exabytes.sg\/google-ads?itm_source=website&amp;itm_medium=blog&amp;itm_campaign=google-ads&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">retargeting ads<\/a>\u00a0and\u00a0<a href=\"https:\/\/www.exabytes.sg\/facebook-ads?itm_source=website&amp;itm_medium=blog&amp;itm_campaign=fb-ads&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook ads<\/a> will help you to achieve detailed targeting of your audiences. This is one of the ways you can reach out to potential customers.<\/p>\n<p>On top of these, engaging in\u00a0<a href=\"https:\/\/www.exabytes.sg\/seo?itm_source=website&amp;itm_medium=blog&amp;itm_campaign=seo&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">SEO<\/a>\u00a0services will help your business to be seen on Google.<\/p>\n<p>When a keyword related to your business is searched, you would want your website to be listed first. Awareness is important in driving traffic to your website.<\/p>\n<div class=\"td-post-content\">\n<p>The above information is tips and proven scenarios for a business to grow in this day and time.<\/p>\n<p>Having a <a href=\"https:\/\/www.exabytes.sg\/websites\/ecommerce-website?itm_medium=blog&amp;itm_campaign=website&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener\">website<\/a>\u00a0or\u00a0<a href=\"https:\/\/www.exabytes.sg\/websites\/ecommerce-website?itm_medium=blog&amp;itm_campaign=ewd&amp;itm_content=blog-how-can-a-domain-name-help-your-business\" target=\"_blank\" rel=\"noopener noreferrer\">online store<\/a> is almost crucial for the visibility of your business, and there have been success stories told, showing a rapid growth in their sales and revenue after they took their business online.<\/p>\n<p>Related topic:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.exabytes.sg\/blog\/what-is-a-domain-name-2022\/\" target=\"_blank\" rel=\"noopener\">Beginner&#8217;s Guide on Domain Name<\/a><\/li>\n<li><a href=\"https:\/\/www.exabytes.sg\/domains\" target=\"_blank\" rel=\"noopener\">How to Check Domain Name Registration<\/a><\/li>\n<\/ul>\n<p><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe class=\"youtube-player\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/uY9CXcx2PIE?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The word \u201cdomain\u201d may not be a common one, depending on how tech-savvy one is. What is a domain name and why should businesses get a domain name?<\/p>\n","protected":false},"author":17,"featured_media":19527,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[290],"tags":[16,82],"class_list":{"0":"post-19526","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-domain","8":"tag-com-domain","9":"tag-domain-name"},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.exabytes.sg\/blog\/wp-content\/uploads\/2021\/02\/1200x628-my2020-domain-help-business-dec2.jpg?fit=696%2C364&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/pbHhPQ-54W","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/posts\/19526","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/comments?post=19526"}],"version-history":[{"count":19,"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/posts\/19526\/revisions"}],"predecessor-version":[{"id":22735,"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/posts\/19526\/revisions\/22735"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/media\/19527"}],"wp:attachment":[{"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/media?parent=19526"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/categories?post=19526"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.exabytes.sg\/blog\/wp-json\/wp\/v2\/tags?post=19526"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}